TY CONF TI EFFECTIVE DECISIONS AS A KEY TO BALANCED DEVELOPMENT OF AN ECONOMIC ENTITY KW management KW strategy KW development KW financial management KW planning KW development JO SCIENCE AND STUDENTS – 2024 AU Garbuzov, D.A. AU Panyavina, E.. AU Maklakova, E.A. PY 2024 PB FSBE Institution of Higher Education Voronezh State University of Forestry and Technologies named after G.F. Morozov