%0 Conference Article
%T IMPLEMENTATION OF INNOVATIVE MARKETING TOOLS
%A Dan'shin, E.A.
%A Avdeeva, I..
%K marketing, innovation, NPS, feedback collection, marketing tools.
%J MANAGER OF THE YEAR – 2025
%D 2025
%P 3
%I FSBE Institution of Higher Education Voronezh State University of Forestry and Technologies named after G.F. Morozov