TY CONF TI MODELING THE TRADEMARK GENERATION PROCESS USING NEURAL NETWORKS KW trademark; generative models; diffusion; GAN; CLIP; quality evaluation; process modeling KW neural networks KW AI JO MODELING INFORMATION SYSTEMS AND TECHNOLOGIES – 2026 AU Pereslavtsev, K.V. AU Antsiferova, V.I. AU Ptashnik, R.O. PY 2026 PB FSBE Institution of Higher Education Voronezh State University of Forestry and Technologies named after G.F. Morozov