TY CONF TI COMPETITIVENESS OF BUSINESS IN THE XXI CENTURY KW business KW competitiveness KW external environment KW merger and acquisition KW strategic leadership JO Manager of the Year AU Litvinova, Y.A. AU Gridneva, E.A. PY 2022 PB FSBE Institution of Higher Education Voronezh State University of Forestry and Technologies named after G.F. Morozov