00821naa#a2200169#i#4500001001500000005001700015100004100032102000700073200015200080210013700232215001000369608003700379675017300416700002400589700002000613856001800633EN\\bibl\2000120260724000916.5##a20260723b2026####ek#y0engy0150####ca##aRU1#aSMM AS A TOOL FOR EFFECTIVE BRAND COMMUNICATION: ANALYSIS  OF PRACTICES AND FORMATION OF THE «AVIASALES-LIKE» APPROACHeConference article/thesis1#aVoronezhcFSBE Institution of Higher Education Voronezh State University of Forestry and Technologies named after G.F. Morozovd2026##a3 с.##aConference article/thesis2local##aСредняя ступень органов управления. Региональное управление. Провинциальное управление. 353#1aVasil'chenkogN. N.#1aAvdeevagIrina 4#abibl.vgltu.ru