Abstract and keywords
Abstract:
The article analyzes how to improve and optimize the online platform to maintain its market demand. Modern semantic embeddings (AI models) aimed at solving the main disadvantages of TF-IDF and cosine similarity algorithms were studied. A promising opportunity aimed at using the transfer learning method of AI models to reduce computational costs, achieve optimal performance and increase the accuracy of word processing was also considered.

Keywords:
AI, neural networks, machine learning, latent semantic analysis, WEB development
References

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