Russian Federation
The article is devoted to the study of the institutionalization of verbal aggression in rap battling as common social practices that have their own social institutions. Verbal aggression is considered from the point of view of the Sociocultural approach as one of the tools of personality adaptation, contributing to the development of communication skills and helping to satisfy the self-actualization need. The material of the study is videos of rap battles that took place on national sites and gained from 3 million views.
verbal aggression, aggressive behavior, hip-hop culture, rap, social practice, sociocultural approach
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